For initial concept exploration or when you need a high-level overview of add-on pricing without requiring deep financial modeling details.
As a Product Marketing Specialist, your task is to outline a basic pricing plan for new usage-based add-ons. This plan will help our team understand how to sell these new features.
### Context
We are adding new pay-as-you-go features to our {{product_name}} product for {{target_customer_segment}} customers. We want to give customers more choices and ensure they pay fairly for what they use. We also need to make sure these add-ons make financial sense for us.
Decide which parts of our product stay in the main subscription and which become separate add-ons. For add-ons, suggest a price per unit and think about how to limit costs for customers. The overall plan should explain why these add-ons are good for customers.
### Task
Create a simple document explaining our strategy for new usage-based add-ons. Focus on:
1. **What's Included**: Clearly state what is part of the main {{product_name}} product and what is an add-on. Explain why.
2. **How We Measure Value**: Identify what customers will pay for (e.g., per GB, per user, per transaction). Explain why this makes sense.
3. **Why This Packaging**: Describe the main reasons for offering these add-ons this way.
4. **Simple Pricing**: For each add-on, propose a price per unit. Suggest ways to cap usage to help customers manage spending.
5. **Customer Questions**: List a few questions customers might ask and provide simple answers about cost and value.
### Constraints
* The document should be easy to understand.
* Use clear and straightforward language.
* Focus on customer value and basic financial viability.
### Output Format
Use clear headings for each section: What's Included, How We Measure Value, Why This Packaging, Simple Pricing, Customer Questions.
